Nzira Yokugadzira Professional Brand

Mazano Akanakisisa Okugadzira Bhizimisi Bhizha

Munhu oga vs. Professional Branding

Ikoko hakusi kuve nekusiyana kukuru pakati pehupenyu hwevanhu nehupenzi, asi kubva maonero angu, mararamiro ako emhizha ndiyo inokosha kumunhu angashandisa, kushamwaridzana, kana ani zvake anogona kukubatsira kuwana basa kana kukura basa rako. Hazvisi nyaya yekuita kuti mararamiro ako ega anoratidza avo vari semunhu. Zviri kuvewo kuve nechokwadi kuti ruzivo rwakanga ruripo pamusoro pako muIndaneti rinoonekwa, runoonekwa, uye runobatsira - kune kwauri uri mubasa rako uye kwaunoda kuenda.

Tarisa Chekuita paIndaneti

Ndeupi rudzi rwekutsvaga iwe? Pane nzira iri nyore yekuongorora chinyorwa chipi chauri kuratidza kunyika. Google zita rako uye ona zvinoratidzika. Ndakaisa zvakajeka mukuvaka chikwata changu che "Alison Doyle". Google ine zita rangu uye iwe uchawana, zvose zviri papeji imwe yemigumisiro yekutsvaga, nzvimbo yangu yekutsvaga Job , my LinkedIn profile, my Twitter Profile, inobatanidza ne mabhuku andakanyora, chibatanidza neAlison Doyle blog yangu, uye kunyorera webhusaiti yekambani yangu.

Nyanzvi Susan Heathfield akaita basa rakanaka rekuvaka marimi ake ehupenzi, zvakare. Google "Susan Heathfield" uye uchawana chikamu chaSusan, blog yake, uye bio yake paMicrosoft, kwaakapa zvimwe zvinyorwa.

Iyi ndiyo yose yeruzivo rwaunoda uyo achazoshandira kana kuti mutengi kuti awane. Iwe hausi kuda kuzivisa zvifananidzo zvezvawakaita pazororo rako rezhizha, nguva huru yawaiva nayo kuchikoro chako chekusekondari, kana nhamba ye "call call" iwe waita pane yako yaunoda bhaji kana kirabhu, kune ani nani uyo angave akakwanisa kukupa iwe kana kukurudzira iwe basa.

Chengetedza Upenyu Hwako Uri Woga

Iwe unogona kunge uine ruzivo rwemunhu pawebhu. Ingova nechokwadi chokuti inongowanikwa kuvanhu vamunoda kuzviona. Shandisa izvi kutsvaga kutsvaga paIndaneti Checklist kuti uone kuti vashandi vari kuwana zvaunoda kuti vawane, uye zvavanoona zvakakodzera.

Ngwarira zvaunonyora pane bhurogi rako, kana mamwe mabhuku evanhu kana mapeji ekudanha. Usarega nyika yose ione ruzivo rwako pachako:

Mazano ekugadzira yako Professional Brand

Kana wangove wakanyatsoziva kuti ruzivo rwako pachako runongotaridzika newaunoda kuhuona, tanga kuvaka chitupa chako chebasa.

Izvi zvinoshumira zvinangwa zviviri. Mukuwedzera pakuva ruzivo runoratidzira matarenda ako kune vashandirwi, ihwowo ruzivo rwekuti, kana yakasikwa zvakanaka, ichanyora zvisiri-zve-zvakanaka zvinhu pasi pasi paGoogle. Nenzira iyo, chero ani zvake anotarisira kumushandira uyo Googles iwe, anofanira kuona zvaunoda kuti vaone - mararamiro ako emagetsi.

Shandisa Same Photo

Shandisa mufananidzo iwoyo pane dzose nzvimbo dzekubatanidza, mawebsite, uye mablogi amunoshandisa. Somuenzaniso, kana uri kushandisa LinkedIn uye Facebook , uye / kana kuti une blog kana webhusaiti yega yega, teerera mufananidzo wakafanana kune imwe nzvimbo yewebsite. Izvozvo zvinoonekwa zvichabatsira kuvaka ganda rako uye zvichakubatsira kuwedzera kukuzivikanwa kwako nevanenge vari vashandirwi nevanoshanda.

Heano mazano pamusoro pekutora uye kusarudza chinyorwa cheprofile yako ye LinkedIn . Shandisa iyo iyo mifananidzo pane dzose dzako dzekutengesa kuitira kuti mararamiro auri kupa ave akafanana.

Heano mienzaniso yezvandakaita:

Shandisa Zita Rako

Chimwe chinangwa chekutsvaga mararamiro ako ndekuwedzera kuvepo kwako muzvinjini zvinotsvaga. Saka, kana iwe (kana unotarisira vashandi) tsvaga Google, Yahoo kana mamwe injini yekutsvaga, zviwanikwa zvako zvakakwirira. Kushandisa zita rako se URL yako kana zvichibvira kuchakubatsira iwe kusimbisa nzvimbo dzako.

Professional Branding Tools

Ramba Uchishanda

Kuvaka mararamiro ako haisi imwe purogiramu yepfuti. Zvinotora nguva yekuvaka hukama hwakasimba uye inofanira kuva iri kuenderera mberi. Chengetedza mapeji ako kusvika-ku-date, gara uchikurukura neaunosangana navo, kuvaka uye kuchengeta network yako, uye shanda pakushandura kwako nguva dzose.

Kuverenga Kunyoresa : 9 Mazano Akajeka Okugadzira Nzvimbo Inoenderana NezveInternet