Dzidza NezveMakurukota Makuru muNyumba Yezvinyorwa

Iko kune madhipatimendi mazhinji akasiyana mumuparidzi wemabhuku, ose ane mabasa akasiyana. Kana uri kutarisa kuwana basa rako rokutanga mubhuku rekudhinda , kana kutarisa kubudisa bhuku uye unofarira, heino kuongorororwa kwemashoko makuru eku "shanduka" nhengo yesangano remuparidzi webhuku. Kunyange zvazvo muparidzi webhuku rimwe nerimwe kana kuparidzira zvinyorwa zvakarongwa zvakasiyana zvakasiyana, izvi ndizvo zvinowanzoita madhipatimendi mukati memuparidzi, uye mabasa ose ega ega.

Muparidzi

Muparidzi ndiye mutungamiri wemagariro anozivikanwa weimba, achiisa maonero nekutaura kweimba yekudhinda kana kushandiswa uye kutarisira basa rese, kushandiswa kwezita rezvinyorwa kubva pakutsvaga kuburikidza nekutengesa.

Dhipatimendi reDharidzo

Bhuku revaparidzi vakaronga vanoita mabasa ose anodiwa kuwana nekugadzira mabhuku uye anovaona kuburikidza nekudhinda, kusanganisira kubata nevanyori vezvinyorwa, vanyori, nekubatanidza nehupamhi hwebhuku revaparidzi vamwe vashandi. Verenga zvakawanda pamusoro pezvinzvimbo zvakasiyana mukati memutungamiri wesangano.

Dhipatimendi reDhipatimendi neDhipatimendi reMutemo

Sezvo bhuku rekubudisa mabhizinesi rebhizimisi rezvigadzirwa zvepfungwa, zvinyorwa zvevanyori pachavo ndezvimwe zvinhu zvakakosha, zvepamutemo mune zvekubudisa basa uye, saka, iyo dhipatimendi yemakontrakiti inokosha, kushanda nevatori uye vanyori vekunyora kuti vataure nheyo. Mukuwedzera, sezvo pane zvikwereti zvakabatanidzwa mukunyora pamusoro pezvidzidzo zvakawanda-sekududzira kunotaura-zvose-uye dhipatimendi rezvemitemo inovimbisa kuti imba yekudhinda inodzivirirwa pane zvingava nemhosva zvinogona kubuda kubva pane zvinyorwa.

Kutarisira Mharidzo nekugadzira

Mutevedzeri wemutungamiri nevashandi vake ndivo vane basa rekufambisa kwemashoko ezvinyorwa uye unyanzvi kubva kuhuwandu kuburikidza nekugadzirwa. Kutarisira mharidzo yemabasa pamwe chete nevatori uye kugadzirwa kuti varambe vachingwarira purogiramu, kwete kwete chete yakagadzirwa nebhuku yemuchina asi yezvinhu zvakakwirira zvakadai seAARs iyo kutengesa kana kuparidzirwa kunogona kudiwa kuitira kuunza kufarira mumabhuku kubva kune vanotengesa mabhuku kana media.

Creative Departments

Iyo jekete inoitwa dhipatimendi inokosha kumabhuku ekudhinda maitiro , sezvo mutungamiri wezvenyanzvi nevashandi vake vezvigadziri vanoita chivigiro icho, pamwe chete nechombo chebhuku , inopa yekutanga, kukosha kwevatengi pfungwa yebhuku racho. Mune mamwe mazwi, vanosika chivigiro icho bhuku racho rakatongwa zvechokwadi. Kazhinji kutaura, vakagadziri vakasiyana vanogadzira bhuku rekati. Dhipatimendi rezvekugadzirwa kwemashoko rinotarisirwa kugadzira nguva dzevaparidzi mabhuku, mapikicha ekudhinda mabhuku , nezvimwe zvinhu.

Sales

Iko mitambo yakasiyana-siyana yekutengesa, yezvokwadi, inotsanangurira kuwana mabhuku kunotengesa uye mune mamwe maitiro uye nhepfenyuro uye zvakakosha zvakakwana kudzivisa ivo pachavo nyaya.

Kodzero dzeBatsigiri

Dhipatimendi re "kodzero" rinotengesa kodzero dzekambani kushandisa zvinyorwa mumabhuku nenzira dzakasiyana-siyana, kubva kune dzimwe shanduro kusvika kune mifananidzo. Verenga pamusoro pezvimwe zvikamu zvekutengesa kodzero .

Marketing, Promotion, and Advertising

Dhipatimendi rekutengesa rinotarisirwa kugadzirisa hurongwa hwebhuku rimwe nerimwe, pamwe nekuronga kushanda kwebazi rekusimudzira mashizha, iro rinowanzotarisirwa kugadzirwa uye kugadzirwa kwezvinhu zvekutengesa. Dhipatimendi rekutengesa rinoshandawo nekuvhara nekutengesa (zvichida mumba-kana kana nesangano rekutsvaga) kugadzira zvivako, sezvinotsanangurwa nebhajeti uye hurongwa, kune mumwe munhu kana kuti mazita emazita.

Mhizha dzezvemagariro ehupfumi dzimwe nguva dzinowa pasi pemazita ekutengeserana, dzimwe nguva mune imwe nzvimbo yakawanda yekutengesa dhipatimendi.

Publicity

Dhipatimendi rekuparidzira inotarisirwa kuenderera mberi kune vhidhiyo (kudhinda, redhiyo, terevhizheni, nezvimwewo) kuwana ruzivo rwezvinyorwa. Kune dzimba dzakawanda, kuisa mabhuku ekutsvaga uye mabhuku ezvinyorwa zvinowirawo kune dhipatimendi rinozivikanwa. Outreach kune mablogiki dzimwe nguva inowira pasi pekubudiswa, dzimwe nguva pasi pekutengesa.

Muparidzi weMaintenance Website

Imba imwe neimwe yekudhinda uye / kana zvinyorwa zvinoshandisa webhusaiti yebhuku uye mabhuku, ruzivo ruzivo, nezvimwewo. (Dzimwe nzvimbo dzinochengeterwa zvinangwa zvekutsvaga, zvakadai sevanyori vepanzvimbo dzakawanda zvinowira pasi pasi pe "kutengesa," kunyange zvazvo nyanzvi dzakawanda dzevanyori webhupu dzakagadzirwa uye dzakachengetedzwa nemunyori). Kuwedzera kune mabhuku-centric, mahofisi ekudhinda anogovera maitiro akafanana ematare ehurumende chero ipi zvayo yakakura, yakadai se:

Zvemari uye Accounting

Bhuku rimwe nerimwe rine P & L (purofiti uye kurasikirwa), uye dhipatimendi rezvemari rinotarisisa izvi, uyewo mari, nezvimwewo.

IT (Information Technology)

Memahofisi emazuva ano, technikini dzinokosha, uye hazvisi zvakasiyana muimba yekudhinda.

Human Resources

Imwe nhengo yeH HR inobatsira nekutsvaga nekubhadhara matarenda, pamwe nemabatsiro, nezvimwe nyaya dzine chokuita nevashandi veimba yekudhinda.