Nzira Yokugadzira Bhuku Rekutsvaga uye Kubudisa Mushandirapamwe

Strategic Is Key

Kugadzira bhuku rokudhinda uye kurongwa kwevanhu vanonyanya kudikanwa kune vanyori vese uye zvinokurudzirwa kunyange kunyangwe tsika dzakawanda-dzakabudiswa nevanyori kuisa mamwe maitiro emakambani evanhu kuti vaite maererano nevanoparidzirwa nevanoparidza.

Chirongwa chemashoko uye chakanaka-kufungidzirwa uye kuparadzira kuchabatsira kuparadzira shoko pamusoro pebhuku rako rakapedzwa. Paunenge uchinyora bhuku rako pachako, zvakakosha kufunga pamusoro pehuwandu hwebhuku rako nekudhinda.

Asi kunyange kana bhuku rako riri kuparidzirwa nemuparidzi wezvetsika, unofanirwa kunyatsoteerera kuparidzira uye kutengesa. Dhipatimendi rekubudisa mabhuku uye dhipatimendi rekuparidzira rine makumi emamwe mabhuku aunofanira kuva nehanya nazvo, saka kuedza kwako semunyori kuumba mikana kunokosha kuti bhuku racho ribudirire. Heano matanho ekutora shoko pamusoro pebhuku rako:

Tora Pre-Publication Yako Pakuda

Kuburitswa kwebhuku kunokosha chaizvo kuti upe iyo kutengesa kuwedzera. Kuti ugadzire kutanga kwakakodzera, kusvikira gore risati rasvika bhuku racho, unofanira kuisa hwaro hwebhuku rebhuku racho.

Somuenzaniso, iwe unofanirwa:

• Ita kuti pave nepo paIndaneti: Ita webhusaiti uye / kana kuti uite peji Facebook yebhuku rako. Ita nhoroondo ye Twitter kuti ubatsire kuzvitora kunze uko semunyori uye / kana nyanzvi yenyaya.
• Zvigadzirire pane dzimwe nhepfenyuro dzezvemagariro dzinoshandiswa mubhuku rako, rakadai seGoodreads.com, Pinterest kana bhuku rako richionekwa, nezvimwewo.

Ongorora uye Ita Kuti Ukurukure Ne "Offline" Yenyu Ma Networks

Pedyo bhuku, iwe uchashandisa shamwari dzako dzose kuti ikubatsire kukurudzira bhuku.

Vaparidzi vanokumbira vanyori kuti vaite izvi nechombo chakanzi The Author Questionnaire , iyo inobatsira kuunganidza pamwechete zvese zvakanyorwa nomunyori mukutsvaga uye kuparidzira kwekuzivisa.

Izvi zvingava zvakakura sekuve nenyaya yekubudisa nhepfenyuro semutambo weredhiyo, kana seine mwero sekuve neyejiji yerumni magazine inoda kuita chiziviso pamusoro pebhuku rebhuku rako. IAQ ichakubatsira iwe kuisa chifukidzo chako chekufunga pamusoro pehama dzako nemhuri yako inogona kuve yakakosha-shamwari yeshamwari inyorera pepanhau rekuno, kana muzukuru wako ane chikafu uye angave achida kugamuchira bhuku rebhuku.

Shanduro Pamusoro Pekuparidzira "Hooks" uye Gadzira Chirongwa

Kunyanya kana iwe uri kuita iwe pachako kutengesa uye kufarirwa, iwe unofanirwa kuva ne "chokwadi" chikonzero chehurukuro yekunyatsoteerera iwe-tenda kana kwete, chokwadi chokuti iwe wakabudisa bhuku hauna kukodzera se "nhau "Kune vakawanda vanobudisa nhau. Cherechedza kuti, kana iwe uine bhuku rehurumende riri kushanda mubhuku rako, iye kana iye angangodaro ari kutarisira zvakawanda zveizvi-asi hazvikuvadzi kuziviswa maererano nekuita.

• Shandisa chiitiko chiripo se media "hook" yebhuku rako kuitira kuti iwe uonekwe.
• Mhizha huru huru yekubudiswa kwebhuku rako uchishandisa zano rako.

• Gadzira urongwa hwevhidhiyo vekubudisidzana nevablogi vanogona kufarira mubhuku rebhuku rako.

Shandisa Promotional Materials

Iwe hauzombozivi kuti iwe unogona kumhanya kupi-iva nechokwadi chokuti une ruzivo pamusoro pebhuku rako handy-bhizinesi rebhizimisi, kadikiti yekutumira kune shamwari neshizha rezvenhau ...

izvi zvichabatsira bhuku rako kuti riyeukwe.

Kukwidziridzwa kwepaIndaneti kunogona kubudirira, zvakare. Book trailers iyo yakagadzirirwa kurarama paIndaneti inogona kusadhura kubudisa, zvisingabhadhari kugovera uye-zvakanakisisa zvezvose-zviri nyore kugovana. Vanhu vanowana bhuku renyu retrailer-kana bhuku rinorondedzera-rinofadza, rinogona kuparadzira shoko nemasangano evanhu.

Ita Zvaunoda Purogiramu Yako

Kana iwe uri munyori akazvinyora, iwe uchada kusvika kune vevhidhiyo uye zviitiko zviitiko iwe pachako kuti ugadzire kuverenga, bhuku rekunyora kana hurukuro (kana kushandisa mazano aya kuhaya bhuku rezvimirira PR PR kukubatsira).

• Tsvaga iwe rondedzero yevhidhiyo nevablogiki nekutumira email kubudisa yako kusunungurwa; kutevera mushure mevhiki kana kuti neimwe email.
• Rongedza bhuku rekusimbisa bhuku.
• Shingairira kunyorera vatambo vepurogiramu.
• Svika kune vhidhiyo .

• Itai kuti mushumo wenyu wehuwandu hwemashoko, pamwe chete ne "offline" network yaunoshamwaridzana iwe wakagadza nemunyori wako mubhuku remibvunzo (shandisa tsamba yako ye email uye / kana mavoccard!).
• Isa zvinyorwa nemabhuku ekuda mabhuku ako.

Nezvose zvakaitwa, iwe unofanira kuva zvakanaka munzira yako yekugovana bhuku rako nenyika!