5 Matanho Okubudirira Kutanga Mukutengesa Kutengesa

  • 01 5 Matanho Okubudirira Kutanga Mukutengesa Kutengesa

    Kutengesa zvakananga, iyo yekare yebhizimisi yebasa-kumusha kwevabereki, inopa nzira yekuwana mari yakawedzerwa paunenge uchichengetedza musha-hutano hwehupenyu uye purogiramu yakajeka. Iine zvikomborero zvakawanda: Inokwanisika kusvika kuwandu hwewaka huripo. Hazvirevi kutora mari yakawanda. Uye inogona kuva inofadza uye yehupfumi hwevanhu, zvikurukuru kana mapato emisha ari yekutengeserana. Shamwari dzako nemhuri yako havasi ivo chete vatengi venyu asi zvichida vashandi pamwe newe apo iwe unotora vatsva vatsva vekutengesa kune boka rako.

    Kana iwe uchifunga kuti bhizimisi iri rinogona kuva mukana wekutambira iwe, verenga kuti uone zvaunofanira kufunga nezvazvo usati watanga kutengesa zvakananga, kuti ungarudze sei zvinangwa zvako uye zvigadzirwa uye pakupedzisira iwe unogona kugadzira hurongwa hwekutengesa hwebhizimisi rebhizimisi rako.

    Kuuya:

    • Kunzwisisa Kuti Mahofisi Ekubatsira Anoshanda Sei

    • Kusarudza Zvaunoda Kubva Pabasa Rako

    • Kusarudza Chigadzirwa

    • Kudzidza Nezvokubhadhara uye Kubhadharwa

    • Kugadzira Hurongwa Hwebhizimisi
  • 02 Kutungamirirwa Kwakatungamirirwa Kwakaita Sei

    Getty / Steve Debenport

    Mukutengesa zvakananga, zvakare inozivikanwa sezvikwata zvakasiyana-siyana zvekutengesa kana kushambadzira kwekutengesa, mazano (kana kuti vaparidzi) vanotengesa michina nemishandiro zvakananga kune vatengi pasina kushandisa kwekutengesa kwepanyama. Kazhinji kutengesa kunowanikwa kuburikidza ne-on-one-one contact - zvakadai semapato mumba - asi kutengesa kunogona kuitwa kuburikidza nefoni, mumba yevatengi kana kuhofisi, kuburikidza nehuwandu hwemagariro evanhu kana paIndaneti.

    Kutengesa kwekambani makambani anowanzogadziriswa sehuwandu hwemashamba ekudhinda (MLM) masangano. Izvi zvinoreva kuti mubhadharo wekutengesa reps unobva pane zvose zvinotengeswa zvekutengesa uye kuunganidza dzimwe reps reps. Vashandi vanounza shamwari itsva muhomwe uye vanogamuchira mabhizimisi zvichienderana nekutsvaga kwekutsvaga kwekutsvaga kwemazuva ekupedzisira uye kushandiswa kwavo kwekutengesa. Piramidi zvirongwa zvinoshanda nenzira imwe chete, asi kunze kwekuti kusiyana kwepiramidhi urongwa uye MLM ndeyokuti chirongwa chepiramidhi chinotsigirwa pakutsvaga chete, kwete kutengeswa kwemitengo yemari. Nokuda kwechikonzero ichi, dzivisa mabasa ekutengesa zvakananga anosimbisa kusarudzwa kwekutengesa.

    Mune MLM, vako vanotora uye avo vanozvinyora ndivo "kunyorera" kwako, uye munhu akakutora iwe (uye avo vari mberi kwake) ndiwo "upline." Kazhinji kune mhedzisiro yehuwandu hweupline uye kuderera kunogona kuva. Dzidza zvakawanda pamusoro pekutengesa zvakananga mazwi .

    Vazhinji vevatengesi vekutengesa zvakananga vanoita basa-nguva, vachiwedzera kuwedzera mari yavo yemhuri. Maererano neDirect Sales Association, vatengesi vatengesi vatengesi vakawana mari yepamusoro ye $ 2 400 pagore muna 2011 (mugore rapera DSA yakabudisa mashoko aya). Muna 2014 DSA yakarondedzera kuti 94 muzana yevatengesi vatengesi vekutengesa vakashanda maawa makumi maviri nemaviri kana pasi pevhiki.

    Vatengesi vatsva vatengesi vatengesi vanotenga chikwata chekutanga, zvichida kubva kumunhu akavadzidzisa kune chigadzirwa. Mariro yemakiti yakasiyana zvakasiyana, zvichibva pamutengo wezvinhu zvinotengeswa. Kazhinji kitsti dzinotanga madzinza $ 100 uye enda kumusoro uko. Mari nezvikwereti zvepamusoro zvinogona kuderedzwa kubva kukutengesa, uye zvigadzirwa zvinogona kunge zvakasiyana-siyana zvekugadzirwa kwemari zvichienderana nehuwandu. Uyewo kambani imwe neimwe ine mitemo yayo yega pamusoro pekutengesa kumashure ye unsold kune kambani.

    Kuti unzwisise zvakanakisisa kutengesa zvakananga mabasa iwe unofanira kuverenga zvibvumirano uye magwaro zvakanyatsobvunzwa uye bvunza mibvunzo yakawanda usati watanga.

    Zvadaro: Kusarudza Zvaunoda Kubva Pabasa Rako Rokutengeserana

  • 03 Sarudza Zvaunoda Kubva Pabasa Rako Rokutengeserana

    Iye zvino sezvo une chimiro chakasimba pane zvakananga kutengesa uye kwete, zvibvunze mimwe mibvunzo pamusoro pokuti iwe unoda kutanga nekutengesa zvakananga uye nguva yakawanda yaunoda kuisa kune izvi.
    • Iwe unofarira pfungwa yekufambisa mumba mako panguva imwe chete uchiita mari yekugadzirisa mari yacho here?

    • Ungada here kuwana mari shoma shoma kunze kwekuzvipira kukuru kwenguva nemari?

    • Uri kuedza kuvaka bhizinesi rekuzara uye tariro yekuwana chikamu chikuru chemari yako yemhuri kubva kutengesa zvakananga?

    • Ndizvo here kuti iwe unoda chimwe chigadzirwa uye unongoda kungozvitenga pakutengesa?

    Hapana mhinduro dzakarurama uye dzisiri kumibvunzo iyi. Izvi zvose zvikonzero zvepamutemo zvekutanga kutengeswa zvakananga. Kuziva kuti zvikonzero zvako ndezvipi, zvisinei, zvichabatsira zvakananga chigadzirwa chaunosarudza, bhizinesi rebhizimisi raunoita uye yako yose kubudirira.

    Chero zvipi zvaunosarudza nokuda kwekutengesa kwako zvakananga, chinogadzirisa chinokonzera kubudirira kwacho chichava iwe . Iwe une unhu hwomutengesi here? Funga kana iwe une unyanzvi hwokuva muridzi webhizimisi rekumba uye kana iwe uchida kushanda kubva kumba. Unokwanisa here kuenzanisa mhuri uye kushanda zvose munzvimbo imwe?

    Iwe une unhu hwakanaka hwebasa rekutengesa here? Unofanira kunge uri kunyengetedza uye unofadza. Iwe unofanirwa kushanda kuti usakunda kushora asi uchibata zvakanaka (uye kudzidza kubva) kuramba. Iwe unofanirwa kuzvikurudzira uye unokwanisa kugadzirisa nekuzadzisa zvinangwa zvako.

    Rudzi rwekuzviongorora ndirwo mavambo akanaka. Zvisinei, kutanga kwekutsvaga kwekutengesa kunowanzova kwakadzika, saka iyi inogona kunge iri nzira yakanaka yekuona kuti yakawanda sei mune bhizimisi iwe uri chaizvo.

    Zvadaro: Kusarudza Chigadzirwa

  • 04 Sarudza Mutengo Wakatengesa

    Kune vamwe vatengesi vatengesi, kusarudza chigadzirwa hachisi nyaya. Vanoda chimwe chigadzirwa uye vanoda kuitengesa (uye kuitenga iko kusinganisi). Asi kunyange kana zvakadaro, kuitira kuti kubudirire iwe unofanirwa kubvunzisisa maitiro nehutano hwekusarudzwa kwezvigadzirwa zvako.

    Chokutanga, bvunza mibvunzo pamusoro pechigadzirwa:

    Iwe unofunga zvikuru nezvechigadzirwa here? Zvakaoma kutengesa chimwe chinhu chausingafungi zvikuru. Kazhinji iwe unotanga nokutengesa kune shamwari dzako nemhuri yako, saka iva nechokwadi chokuti unoda kumira shure kwechigadzirwa. Iva kunyatsochenjerera kune zvigadzirwa zvinogadzira utano hwehutano.

    Icho chigadzirwa chinoshandiswa here? Zviri pachena kuti chigadzirwa chinoshandiswa kumusoro chinogona kugadzirisa vatengi nenzira iyo zvinhu zvakagadzikana zvisingaiti.

    Ndeupi hutano hwechigadzirwa? Pasinei nokuti chigadzirwa chinopedzwa kana kwete, kunaka uye mukurumbira chinhu chinokosha pakuvaka nheyo yevatengi vanodzokorora.

    Ndeipi mutengo wechibereko? Zvisiri-zvinoshandiswa sezvishongo zvekumba uye zvinhu zvekumba zvinowedzera zvepamusoro uye saka zvinopa mukana wekuwana mari yakawanda pamutengo.

    Ndiani achatenga chigadzirwa ichi? Kunyange zvazvo zvingaratidzika zvakakosha kuti chigadzirwa chikumbire kune chikamu chakafara, zvigadzirwa nechemberedzwa nheyo dzevashandi zvinogona kubudirira kana iyo nheyo yepamusoro iine nzvimbo yako yega yevamwe shamwari neshamwari. Somuenzaniso, kana iwe uri mai vekuchikoro chekuchikoro, matoyi uye mabhuku ane chinangwa chezera iroro achakumbira kune vanhu vaunoziva, ikozvino zvishoma.

    Icho chigadzirwa chinhu chakanaka kana kuti chinoda here? Zvinhu zvinokudzwa zvinonzwisisika zvine nheyo yepamusoro uye ichaita zvakanaka kutenderedza mazororo. Zvisinei, munguva dzakaoma dzehupfumi, kutengesa kunomira nokukurumidza.

    Usati waita chisarudzo chekupedzisira pane chigadzirwa chako, iva nechokwadi chokuti unonzwisisa mari yekambani uye kubhadhara.

    Zvadaro: Mari nezvikwereti

  • 05 Kunzwisiswa Kushandisa uye Kubhadhara

    Kunzwisisa zvikwereti chinhu chinokosha pakusarudza chigadzirwa uye kugadzira bhizinesi rebhizimisi. Zvimwe zvirongwa zvekubhadhara zvinotsigira kutengesa nevamwe kushandira.

    • Unilevel Plan - Muchirongwa ichi iwe unoshandisa vanhu vakawanda sezvaunokwanisa kugovera kwako, uye ivo vachagara muchitsiko chako chero bedzi iwe uchitengesa. Izvi ndizvo zvinowanzozivikanwa seurongwa hwepati. Muchirongwa ichi, kutora zvakadai sekutengesa, zvose kwauri uye pasi rako, zvinotungamirira kubudirira kwemari.

    • Stairstep kana Breakaway Plan - Muchirongwa ichi chakajairika, vashambadzi vatsva vamunoshandisa vanogona kupedzisira vabva pamatsetse enyu ekupedzisira pavanosvika kuhuwandu hunotarisirwa kana kuti nhamba yevashandisi vekudzikisa ivo pachavo. Pamusoro peflip iwe unogona kuparadzanisa kubva paukomba hwako zvakare. Urongwa uhwu hunosimbisa kutengesa pamusoro pekutsvaga.

    • Bhinary uye Zvimwe Zvokugadzirisa Zvirongwa - Muurongwa hwekubatanidza, iwe unongopararira kune vaparadzi vaviri pamusoro pekuderera kwako uye yekutengesa inzwi mukutsika kwavo ndiko kunobva kubudirira. Kazhinji zvirongwa izvi zvine mazororo evhiki nevhiki. Zvirongwa nezvimwe zvakasiyana-siyana sehuwandu hwevatengesi uye huwandu hwokuderera huzhinji.

    Chii chinotengeswa nechitsi chekutanga? Inofanira kunge yakaenderana nemari yezvibereko uye, zvinonyanya kukosha, zvisingakwanisi kwauri.

    Chii chinonzi sangano rinoronga? Zvinoratidzika semapurisa akakwirira aizoramba ari nani, asi mutemo wakanyanya kukwirira unogona kuratidza kuti chigadzirwa chacho chakanyanyiswa, zvichiita kuti isati iri mukana wakanaka wekugara kwenguva refu.

    Ndezvipi mwedzi inochengetedza mari kana zvimwe zvinodhura? Kana iwe chete unoronga kutengesa pane dzimwe nguva, mubvunzo uyu unotonyanya kukosha sezvo mari inogona kudya zvikwereti zvako.

    Ndezvipi zvipingamupinyi zviripo pakutengesa zvinyorwa zvisingatauriki? Uyewo funga kana kune zvikurusa zvikuru zvekuti iwe uunganidze huwandu hwezvinhu nekuda kwevhututi zviduku. Uyu ndiwo mutsvuku mutsvuku.

  • 06 Gadzira hurongwa hweBusiness Your Sales Sales

    Getty / DNY59

    Nepo kutengesa zvakananga kune dzimwe nzira dzisiri dzakaoma kupfuura dzimwe dzakawanda dzemabhizimisi emisha, iwe uchiri kuda chirongwa. Kugadzirisa zvinangwa, kuongorora matanho nekugadzira chirongwa kunogona kukuchengetedza pamugwagwa. Iyi hurongwa hwebhizimisi rinotsanangura matanho ekutanga chero mutapi wemabhizimisi anofanira kutora pakurondedzera hutsva hutsva.

    Iwe wakatototanga kuita izvi kuburikidza nekuongorora zvikonzero zvako zvekutengesa zvakananga, kufunga pamusoro pesimba rako pachako nekushaya simba uye uchitarisa kuwanda kwebasa rako. Iwe unonzwisisa zvivako zvekubhadhara uye unoziva kuti ungatarisa mune chigadzirwa. Iwe wakagadzirira kutanga kutora matanho aunotora.

    Mushure mekunge uchitarisisa nguva yakawanda yaunogona kupa kupa kutungamira kutengesa nekutaura nevamwe vanotengesa chigadzirwa ichi, sarudza nguva shomanana uye nguva refu yekutengesa zvinangwa. Ita zvinangwa pakutsvaga zvakare.

    Apo iwe waive uchiita chisarudzo chako sarudzo, iwe unogona kunge wakasvika pane pfungwa yaunogona kutengesa kwaari, asi zvino tarisa pamusika iwoyo pedyo. Pane vamwe vakawanda vatengesi vechigadzirwa ichi mumutauro wako wega? Ndeipi kupi waungawana chikamu chitsva chemusika? Zvichida, pakufamba kwenguva iwe uchada kuumba webhusaiti kana kuti mushamba uchishandura hutano. Ndeipi matanho ekuita chinhu? Ndeupi unyanzvi hutsva hwaunoda kuwana? Mune nguva pfupi iwe unotanga sei kutengesa?

    Nyora pasi mhinduro dzemibvunzo iyi uye taura mhedziso. Paunenge waita izvi zvose, atenga kitambo chako chekutanga uye utange kutengesa!