Zvose zvaunoda kuziva
Mienzaniso yeVateri Publications
Magazini evanhukadzi vanofarira, akadai sekuchengetwa kweimba yakanaka , uye magazini emumusha uye mumunda semuHGTV , mienzaniso yezvinyorwa zvinofadza kune vateereri vazhinji, kunyange zvazvo zvingave zvichitsanangurwa se "chido chavakadzi" kana "bhuku rakanyorwa nemurimi wepfungwa mupfungwa." Aya haasi magazini anotsvaga kune imwe shizha kana kutengeserana, saka icho chikonzero ivo vanonzi vashandi mabhuku.
Muzvokwadi, kune vakawanda mabhuku mabhuku anyorerwa niches kana zvido kune izvo zvinonzi "kufarira." Reader's Digest inogona kuva nehuwandu hwekuverenga-vanhu vanofarira zvinhu zvose kubva kumapurisa emhuri kusvika nyaya dziduku. Munda & Mitsva , kune rumwe rutivi, unogona kukumbira kune vanhu avo vane rudo rwekunze kunongopfurikidza nevanonyanya kufarira mukurove, kusaka, uye kugwa.
Consumer Publications vs. Trade Publications
Kusiyanisa pakati pebhuku ravatengi uye bhuku rebhizimisi riri nyore. Semuenzaniso, Variety ibhuku rebhizimisi nezvemabhizimisi ezveidzo. Vanhu vanoshanda muzvivaraidzo izvi, mimhanzi, uye mafirimu emafuta zvinowanzofarira nyaya dzakanyorwa neVa Variety writers. Kune rumwe rutivi, Entertainment Weekly neTV Guide ndivo vatengi mabhuku nezvezvokuvaraidza, zvakanyorerwa muverengi anofarira mitambo yeTV, kutamba makuhwa, uye pop tsika.
The Journal of the American Medical Association , kunyange zvazvo yakanyorerwa vashandi vezvechiremba, vatsvakurudzi nevashandi vezvehutano, vanosiyana nenyaya yehutano-indasitiri yebhizimisi, saHealth Healthcare . Ikoko kunogona kunge kune imwe kereke pakati pezviviri, asi iyo yekupedzisira inofananidzira tsanangudzo yebhuku rebhizimisi kupfuura yekare, iyo inoparadzira tsvakurudzo yesayenzi uye nenyaya dzezvemakirini.
Kwokuwana Consumer Publications
Vatengi mabhuku anowanikwa pakutenga munzvimbo dzakasiyana-siyana dzekutengesa. Vatengesi venhandare, somuenzaniso, vanoziva vatengesi vari kutsvaga nzira dzekupedza nguva, chimwe chinhu chokuverenga pavanenge vachimirira ndege, kana kuti magazini inobhururuka iyo ichienda-inofamba. Iwe uchaona mapepanhau mune zvese nhandare yepamhepo. Guta guru rezvinyorwa zveguta muguta reNew York, Chicago, neWashington, DC rinowanikwa kune mamwe mabhuku ekubudisa mabhuku. Asi iwe uchawanawo vatengi mabhuku mune mabhokisi makuru, mabhuku ezvitoro, uye kunyange mabhuku ezvitoro.
Kuendesa kumba kunyorera kwevatengi mabhuku kamwechete kunotungamirirwa kuparadzirwa asi kwakaramba kwemakore. Vakawanda vevatengi mabhii akauya kuburikidza nemasaiti epositi ava kutowanika paIndaneti kuburikidza nefoni, mahwendefa, uye maPc. Mukuwedzera, consumer magazine apps, zvakadai seTechture nevatengi vekutengesa mabhuku, vakadai seAmazon vanopa makopi emadhidhiyo uye mabhadharo ekubhadhara.
Nhoroondo yeVateri Publications
Vatengi mabhuku vane nhoroondo iyo inotarisana nechepamusoro pemagazini makuru eFree and Life , ayo ekupedzisira ayo akatanga kupera kuma1980 ekupedzisira. Aya makwikwi mabhuku aiva mukutanga kwekuzivikanwa kwavo kubva pakutanga kusvika pakati pe1900s.
Imwe yezvinyorwa zvekare zvakanyanya kufarira zvakanyorerwa varume: The Gentleman's Magazine . Mukudhindwa kwemakore anoda kusvika mazana maviri, mabhuku mashomanana chete muUnited States anochengetedza zvinyorwa zvemagazini iyi yeLondon-yakatanga.
Sezvinyorwa zvinyorwa-mapepanhau, magazini, mabhuku, uye mabhuku zvakafanana-kurwisana kuti vararame, Indaneti inogona kuve yakabatanidzwa pamusana pokuderera mumabhuku ekutenga mabhuku ekutenga uye kuparadzirwa. Kunyange zvakadaro, kune vamwe vanoverengera vanofarira ruzivo rwakanaka rwekutsvaga mapeji emagazini uye kutarisa pamifananidzo yakajeka.