Mamwe mazwi nemitsara inonyatsodzivisa kunzwisisa. Zvinonzwika zvinonakidza uye hazvirevi chaizvoizvo-kana kuti zvakanyanya, munhu anenge achizvishandisa haazivi zvavanoreva. Heano mamwe mazwi emashoko nemitsara ayo angangowanikwa mukutengeserana kwekutengesa , uye nei usingafaniri kuzvishandisa iwe pachako.
01 "Mutengi-Akarongedza"
02 "Turnkey" kana "Shandisai Chinokosha"
Heano mutsara uyo vatengesi vanowanzoshandisa zvisina kunaka. Turnkey inoreva chibereko kana basa risingadi kuisa-up uye rakagadzirira kushandisa kunze kwebhokisi. Zvinosuruvarisa, zvigadzirwa zvishomanana zvinogona kurarama kusvika kutarisira kuti tarisiro inonzwa pakunzwa mutsara uyu. Chisarudzo chakanaka chingava chinhu chakafanana ne "Chigadzirwa chedu chinoda maminetsi gumi nemashanu kuti uise." Kunyanya kutaura iwe unogona kunge uri pamusoro pemhosva ipi zvayo, inonyanya kukosha (uye kunyanya vateereri vako kukutenda iwe).
03 "Kunwa Koo-Aid"
Inotaura nezvekuzviuraya kwakawanda muna 1978 muJonestown, mutsara uyu unoreva kurevera upofu mumwe munhu kana chimwe chinhu. Zvechokwadi, zvakare kusangwarira uye kukuvadza kuchinja chiitiko chinotyisa kuva bhizimusi rakanaka kutaura. Kutaura zvazviri, mutsara uyu wakakunda weForbes Magazine ya2012 Jargon Madness mutambo, iyo ndiyo chikonzero chakakwana ipapo kuti usasashandisa muhurukuro yebhizimisi.
04 "Kukosha-Kwakawedzerwa"
Izwi iri rinoreva kuti uri kupa chimwe chibereko chebhonasi kana chimwe chinhu kune tarisiro, kazhinji chimwe chinhu chaunenge uchida kutenga mari yakawedzerwa asi ikozvino chikandira mukati merusununguko. Zvinosuruvarisa, zvave zvakanyanyisa kushandiswa kuti mukutengesa mamiriro ezvinhu, hazvina zvazvinobatsira. Iwe unogona kuita zvakakosha kuburikidza nekuti, "Urongwa hwedu hwokugadzirisa hunowanzobhadhara madhora mazana maviri pagore asi iwe uchauwana wakasununguka nejenya iri."
05 "Funga kunze kweBhokisi"
Derivedzwa kubva kuongororwa kwepfungwa, zvinoreva kuuya nechinangwa chisina kugadzirisa chinetso. Pane imwe nguva iyi yaiva mutsara unobatsira asi yakasakara nekushandisa. Ingoti "funga zvakasikwa" uye vateereri vako vanowanzokutora zvakanyanya.
06 "Full-Service"
Imwe mutsara unofungidzirwa kuti udzivise, sezvo pasina kambani inonyatsoshanda-yese kunze kwekuti inoshambidza mawindo uye ichichinja mafuta pane kugovera chigadzirwa chayo chikuru kana basa. Kune mumwe munhu wese, kutaura chimwe chinhu chiri pachena kuti hachisi chokwadi hachizokufariri iwe kutarisira.
07 "Tinopa 110%"
Kazhinji zvinoda kureva kuti iwe uchaenda pane zvinodarika zvakadikanwa zvekuedza. Asi sezvo iri mutsara usina chinangwa kutanga kutanga uye wakashandiswa zvikuru nevashambadziri kuti ine mhuka isina kuvimbika, zvakanakisisa kudzivirirwa. Kana iwe uchida kuti tarisiro ione kuti iwe uchaisa kuwedzerwa, shandisa nyaya yekuti wakazviita sei munguva yakapfuura.
08 "Yakanakisisa Mukirasi"
Izwi iri rinoreva kuti kambani yako kana chigadzirwa chako ndicho chakanakisisa pane yako yose yekushambadzira (kana isiri nyika yose). Nguva chete iwe unogona kuishandisa nenzira yakachengeteka ndeyekuti iwe unokwanisa kuzvidzorera ne chimwe chinhu chakafanana nekuongorora kwechitatu-chikamu kana chidzidzo chesayenzi chinoratidza kuti iwe ndewechokwadi chaizvo.
09 "Action Item"
Bhizimisi renguva pfupi yebhizimisi. Somuenzaniso, iwe unogona kuti, "Chinhu changu chekuita kumusangano unotevera ndechokuwana mhinduro kumubvunzo wako pamusoro pechigadzirwa ichi." Zvisinei, tapota usambozvitaura izvozvo. Pane kudaro, taura "Pamusangano wedu unotevera ndichava nemhinduro kumubvunzo wako."