Mashoko Ouchenjeri Kubva Mukushambadzira Vakafunga Zvikuru.
Kutarisa mberi kunowanzoda kutarisa kumashure. Mukushambadzira, vanhu vakawanda vakatipa ruzivo rwakanakisisa panyaya iyi. Zvose zvatinofanira kuita ndezvekuti titeerere, uye tinogona kumira pamafudzi eGiants uye tora danho rinotevera.
Zvino, zvingave zvichiedza kufunga kuti sezvo mazwi aya anowanzova makumi emakore-akare, haasisiri zvakare. Mushure mezvose, Bill Bernbach kana David Oglivy vaigona kutaura nezvei nezvemagariro evanhu kana kushambadzira paIndaneti?
Zvakanaka, kunyange zvazvo mazano uye nhepfenyuro zvingashanduka zvakanyanya, nzira nemaitiro zvinoramba zvakafanana. Basa rakanaka basa rakanaka, nguva.
Saka, nokuda kwekufuridzirwa kwako, heano makumi mana ekunyorwa kwemashoko matatu pamitauro yakasiyana-siyana yekudhinda - kutendeseka, zvinyorwa, nekugadzirwa.
Kutsvaga Quotes pamusoro Kutendeseka
- "Pane zvakawanda zvekutengeserana zviri nani kudarika chigadzirwa. Kana izvozvo zvikaitika, zvose zvinotengeswa zvakanaka zvinokuisa kunze kwebhizimisi nokukurumidza." - Jerry Della Femina
- "Chinhu chinonyanya kukosha pakuparidza ndicho chokwadi." - Bill Bernbach
- "Chokwadi hachibatsiri. Chinokosha ndizvo zvinotengwa nemutengi." - Seti Godin
- "Ndiri munhu anotenda kuti imwe yenjodzi huru dzekutengesa haisi yevanhu vanotsausa, asi iyo yekuvarova kuti vafe." - Leo Burnett
- "Kuudza nhema hazvibatsiri mukushambadzira." - Tim Bell
- "Ndizvo zvandinoda, chokwadi, chokwadi, chokwadi." - Samuel Goldwyn
- "Basa redu nderekuunza chokwadi chakafa muupenyu." - Bill Bernbach
- "Chinhu chakanyanya kuitika mukushambadzira, mumaonero angu, ndechekutenda, uye hapana chinonyanya kutendwa kupfuura chigadzirwa chacho pachako." - Leo Burnett
- "Chinhu chakanyanya kuipa chechigadzirwa ndechokuti ave nechinzvimbo chechimwe chikamu chenhema chavanoratidzwa kunze uko." - Lee Clow
- "Zvechokwadi, zvinoratidzika sezvokwadi zvakakwana kuti pane hukama hwakanaka hwenyika munyika ... Ndiri kureva, kana iwe uchigara munyika yakazara vezvematongerwe enyika uye kushambadzira, zviri pachena kuti pane kunyengedzwa kwakawanda." - Kenneth Koch
- "Usambofa wanyora chiziviso chausingadi kuti mhuri yako iverenge." Iwe haungauri nhema kumudzimai wako Usavataurire kwandiri, uite sezvaungaita kana iwe uchitaura nhema pamusoro chigadzirwa, iwe uchawanikwa ... "- David Ogilvy
- "Chiziviso chacho ndicho chikamu chechokwadi chepepanhau." - Thomas Jefferson
Kutengeswa Quotes on Content
- "Chaizvoizvo chinosarudza vatengi kutenga kana kuti kutenga ndezvakanyorwa zvekuparidzira, kwete maitiro ayo." - David Ogilvy
- "Chiziviso chakanaka ndechimwe chinotengesa chigadzirwa chacho pasina kuzviona." - David Ogilvy
- "Ita kuti zvive nyore, zviite kuti zviyekekwe." Itai kuti zvikumbire kutarisa. - Leo Burnett
- "Tinoda kuti vatengi vataure kuti, 'Icho gehena chechigadzirwa' panzvimbo yekuti, 'Icho gehena chechirongwa.'" - Leo Burnett
- "Kana iwe uchidzidzisa zvakanyanya kuparidzira kwako, kunyanya kunonyengetedza kuchava." - David Ogilvy
- "Zvaunotaura muzvivako zvinonyanya kukosha pane zvaunotaura." - David Ogilvy
- "Ngatiti iwe une $ 1 000 000 akasungirirwa mukambani yako duku uye kamwe kamwe kutengesa kwako hakushandi uye kutengesa kunowira pasi.Zvino zvose zvinoenderana nazvo.Indangwana rako inobva kune iyo, ramangwana remhuri yako rinoenderana naro, mamwe mhuri yemhuri inotenderera Ikozvino, iwe unodei kubva kwandiri? Zvakanaka kunyorwa? Kana unoda here kuona kutengesa kwekutengesa kunotamira pasi uye kutanga kutama? " - Rosser Reeves
- "Usandiudza kuti unozviita sei zvakanaka; ndiudze kuti zvinondibatsira sei pandinoshandisa. "- Leo Burnett
- "Chikwata chapera chete apo iwe haugone kuwana chinhu chimwe chete kuti ubvise." - Robert Fleege
- "Paavhareji, kaviri vanhu vakawanda vanoverenga zvinyorwa sezvinoverenga mumuviri." - David Ogilvy
- "Kana iwe uri kunyora nezve baloney, usaedza uye uite iyo Cornish hen, nokuti ndiyo yakaipa kwazvo ye baloney iripo. Ingoita kuti igare yakanaka baloney." - Leo Burnett
- "Kana uri kuedza kunyengetedza vanhu kuita chimwe chinhu, kana kutenga chimwe chinhu, zvinoratidzika kwandiri kuti unofanira kushandisa mutauro wavo, mutauro wavanofunga." - David Ogilvy
- "Handizivi kuti ndingataura sei kune vose, kune mumwe munhu chete." - Howard Gossage
- "Iwe unofanirwa kuva wakashinga uye kuita chimwe chinhu chisingaoneki somumwe munhu." - Lee Clow
- "Zvinotora pfungwa huru yekukwezva kutengesa kwevatengi uye kuitenga kuti vatenge chigadzirwa chako kunze kwekuti kutengesa kwako kune pfungwa huru, ichapfuura sechikepe usiku. pfungwa huru. " - David Ogilvy
- "Funga semurume akachenjera asi utaurire mumutauro wevanhu" - William Butler Yeats
Advertising Quotes on Creativity
- "Kutengeserana ndiko kukwanisa kunzwisisa, kududzira ... kuisa mwoyo wekrbs yebhizimisi mupepeti, pepa neingi." - Leo Burnett
- "Kunaka kwakafanana nekugeza yenguruve." Zvinotyisa uye hazvina mitemo, hapana maitiro akajeka, pakati kana kupera. wakachena kana kuti nei wakanga uchishambidza nguruve pakutanga. " - Luke Sullivan
- "Hapana chinobva pane chimwe chinhu. Unofanira kuramba uchifudza mhuka dzomukati dzinopisa uye dzinomutsa." - George Lois
- "Kusikwa uye zvitsva zviri kutsvaga kuwana mhinduro dzisingatarisirwi dzezvinetso zvakajeka, kana kuwana mikana yakajeka yezvinetso zvisingatarisirwi." - Rei Inamoto
- "Kana ikasaitengesa, haisi kugadzira." - David Ogilvy
- "Kune zvakawanda zvevashandi vakanaka mukushambadzira.Asi zvinosuruvarisa, vanotaura mutambo wakanakisisa.Vanoziva mitemo yose ... asi pane rimwe ruduku ruduku. Vanokanganwa kuti kushambadzira kuri kunyengetedza, uye kunyengetedza haisi sayenzi, asi unyanzvi. - William Bernbach
- "Handizivi mitemo yegiramende ... Kana uri kuedza kunyengetedza vanhu kuita chimwe chinhu, kana kutenga chimwe chinhu, zvinoratidzika kwandiri iwe unofanira kushandisa mutauro wavo, mutauro wavanoshandisa mazuva ose, mutauro izvo zvavanofunga. Tinoedza kunyora mumutauro wekare. " - David Ogilvy
- "Pfungwa inogona kuchinja kuguruva kana magetsi, zvichienderana netarenda inorwisana nayo." - Bill Bernbach
- "Kupikira kuita zvikanganiso zviri nyore kwazvo. Zvose zvaunofanirwa kuita ndekupika kuti uine mazano." - Leo Burnett
- "Munyika yemazuva ano yebhizimisi, hazvina maturo kuti uve wekusika , wepfungwa yekutanga kunze kwekuti iwe unogonawo kutengesa zvauri kusika." - David Ogilvy
- "Ndakadzidza kuti benzi chero ripi zvese rinogona kunyora chiyeuchidzo chakaipa, asi kuti zvinotora chinangwa chekuchengetedza maoko ake kubva pane zvakanaka." - Leo Burnett
- "Mazano makuru anobva mune izvo zvisinganzwisisiki Izvozvi ndezvechokwadi, mune sayenzi, uye mukushambadzira Asi asi iwe hauna zivo inofanira kunge yakanyatsoratidzwa, kana pfungwa yako ichange isina maturo.Shoko rako pfungwa yakangwara nemashoko, ipapo unhook yako inofungidzira kufunga . " - David Ogilvy