Shandisa makikiti emakwikwi nekuda kwezvikonzero zvebhizimisi zvinokosha
Dhinda makikiti anogona kukupa zviuru zvemadhora muhurukuro dzisingabhadharwi, asi vatengi vebhizimisi kana vamwe vanhu vanowanzotarisa simba resimbi yakasimba . Vanofunga kuti kubudiswa kwemashoko kwakanaka zvakakwana kuita basa racho. Asi neine zvakawanda zvekubudiswa kwemashoko kunze uko, iwe unowanzodikanwa chimwe chinhu kupfuura pepa mapepa mashomanana kuti ubate vanhu.
Kunyanya, chengetedza kits trump inodhindurwa pane dzimwe nguva.
Heano mairi katatu apo kusika makemikari makati ndiyo inofanirwa, uye mazano pamusoro pezvinozobatanidza nemumwe nomumwe.
1. A Product Launch
Vatori vemapepanhau nevanyori vanoona mabhizimisi ekubudiswa kwekugadzirwa kwemagetsi nguva dzose. Zvinongorambwa nyore nyore. Vapei ruzivo rwezvekuita kuti chigadzirwa chako chive chavanoshandisa.
Muenzaniso wekugadzira mutambo wekanyora unogona kusanganisira:
- A press release
- Information info
- A quote sheet kubva kune avo vanobatanidzwa nekugadzirwa kwekugadzirwa nekugadzirwa
- Mifananidzo-yakagadziriswa mifananidzo yechigadzirwa
- Bhizinesi rebhizimisi reP PR yako
- Bhurocha pane chigadzirwa
- Chibereko chemuiti, kana chiripo.
2. Nhamba Itsva Inotanga
Makambani mazhinji matsva ari kubuda kunze kwemashoko ehurukuro ehurukuro nekuda kwekuti ivo vanosarudza kutumira pepanhau rekubudiswa kuti vazivise kutanga kwekambani. Iyi ndiyo mukana wako wekugadzira vhidhiyo vevhangeri iwe uchashandisa munguva yakareba yekambani yekambani yako uye kuunza buzz pamusoro pebhizimisi rako idzva.
Muenzaniso wekambani inotanga chikwata chinyorwa chinogona kusanganisira:
- A press release
- Purogiramu yakagadzikana ne bios nemifananidzo
- Zvakakwirira-kugadzirisa mifananidzo
- DVD nedhizimusi kana mamwe mavhidhiyo emakambani
- Media contact info
- Bhurocha (s)
3. Kubatana kweNyika uye Kuwana
Kana kambani yako iri kufambidzana kana kuti yakawana rimwe bhizinesi, kambani yekudhinda inobatana uye yekuwana hakungokubatsiri kuti uwane rubatsiro rwekusununguka, ichadzorera zvakare mibvunzo yako yese yevhidhiyo kuhutano hwemagetsi.
Izvi zvichaita kuti vatapi venhau vazive kuti vangataurirei nezvenhau dzeramangwana zvakare.
Muenzaniso wekubatanidza pamwe nekuwana zvinyorwa zvinyorwa zvinogona kusanganisira:
- A press release
- Information info
- Updated executive bios nemifananidzo
- Media contact info
- Mufananidzo wevanhu vako vanofambidzana nevhidhiyo uye bio, kunyanya kana kushamwaridzana kwacho kwakashanduka kubva pakubatana kana kuwana
- Quote sheet kubva kune vatariri pamusoro pekubatana kwekubatana
4. A News Conference
Iwe unogona kunge wakabata hurukuro yenhau pamusoro pemukuru wekambani wamakaenda iyo inobatsira hupfumi hweguta kana iwe unogona kubata musangano wenhau pamusoro pechiitiko chekuda iwe chauri kutsigira.
Muenzaniso wekusangana wehurukuro wekambani yekudhinda inogona kusanganisira
- Bhuku rehurukuro rehurukuro pamusoro pemusangano wehau (kwete apo ichazoitwa kubvira apo vatori venhau nevatori venhau havazove vari kuverenga iyi kusunungurwa kusvikira mushure memusangano wenhau wapera)
- Quote sheets kubva kuvashandi. Kana izvi zviri zvekuda, iwe unogonawo kuisa zvinyorwa kubva kune vanhu vanobatanidzwa nerudo.
- Rudzi rwemhanzi (kana uri kuvhura chivako chitsva kana kuti uchibatsira kuvaka imba yekubatsira, somuenzaniso)
- Mifananidzo-yakagadziriswa, kana yakakodzera
- Chiitiko chezvechiitiko chacho
- Kana sangano rekubatana, iwe unogona kusanganisira ruzivo rwekambani uyewo ruzivo pamusoro pezvorudo, kana zvichibvira
5. Maonesheni ezveMabhizimisi
Kuratidzira pane imwe nzvimbo yekutengeswa pasina kambani yekudhinda pahofisi yekambani yako iko kukanganisa kukuru. Kwete vanyori venhau vanotsvaga nezvekutengeserana kwemakiti emagetsi, saka vatengesi vanogona kuita bhizinesi newe.
Iwe unogona kuva nezvinhu zvakawanda zvakasiyana-siyana zvichienderera mberi nekambani yako - kuwedzera, vatariri vatsva, michina mitsva, nezvimwe. Azoratidzira kuratidza mukana unofadza iwe kuti utaure zvimwe zvezvinhu izvi zvinokurudzira zvinoita kuti kambani yako ifare.
Muenzaniso wekutengeserana wekuratidzira wekutengesa kateti ingasanganisira
- Kubudiswa kwepa Press (iwe haufaniri hako kugumira kune imwe chete)
- Mabhurocha emiti mitsva
- Zvigadzirwa zvemiti (mumutambo wako wekudhinda kana zviduku zvakakwana kana zviripo paimba yako kana zvichibvira). Izvi ndizvo zvakanyanya kuwedzera kune zvigadzirwa zvako nokuti vanopa vatori venhau uye vatori vemuoko-pane ruzivo nemuzvibereko (s).
- Quote sheet kubva kuvashandi
- Zvose zvine chokuita nehuwandu hwemashoko
- Zvechokwadi mapepa ane tsanangudzo yemashoko, zvikomborero uye mamwe mashoko pamusoro pekambani yako kana chimwe chigadzirwa
- History history
Sezvaunogona kuona, hapana cheokie cutter recipe yekuumba makatikiti. Zvaunosanganisa zvinoenderana nechinangwa chako asi kwete kusimbisa imwe zvachose iwe unokosha zvakasununguka zvemashoko ekuparidzira.